Digital Channel Marketing Specialist - Private Wealth EMEA
Location:
Baar, CH
We are one of the largest global private markets investment managers, serving over 800 institutional investors worldwide. We have USD 174 billion in assets under management and more than 1800 professionals across 23 offices worldwide. Partners Group is an equal opportunity employer committed to cultural diversity.
What it's about
Our Private Wealth Marketing drives initiatives to further raise Partners Group’s brand awareness in the wealth channel and increase lead generation for our portfolio of evergreen products. They address the unique needs of each region while also aligning with the global brand, optimize the digital presence of Private Wealth and ensure cohesive & impactful marketing campaigns.
To strengthen our efforts in the EMEA region we are hiring a digital channel marketing specialist (either Baar, CH or London, UK) responsible for regionalized creation of content and its distribution through digital channels.
Main responsibilities:
- Digital content creation, delivery, and measurement: Digital content creation lead, converting traditional content into digital formats & creating new, innovative executions for digital outreach by region (whitepapers, articles, interviews, infographics, animations, videos), review & approval process management, publishing, promotion and performance tracking & management
- Email campaign creation, delivery, and measurement: Ensure effective client emails to boost sales efforts and increase brand awareness. Responsible for data selection and distribution list set-up, email content & template development, testing & deployment, and performance tracking & management
- Extend audience reach through Social Media and digital campaigning: Collaborate with US counterpart to promote Private Wealth capabilities and highlights primarily through LinkedIn, with future growth to other platforms, planning & execution & tracking of paid digital & social campaigns to foster Partners Group brand awareness in the Private Wealth space
What we expect
- Minimum 3 years of relevant experience in a B2B environment – a background in the financial services industry and a solid understanding of Private Markets of advantage
- Strong academic credentials with a degree in communications, marketing, journalism or business administration
- Above average & proven writing skills – ideally a native English speaker, knowledge of further European languages (German, Italian, Spanish, French) of advantage – and interpersonal skills
- Proven experience in creating digital content assets (whitepapers, infographics, videos etc.) incl. proven Adobe Photoshop skills for in-house editing of photos & the preparation of social media posts as well as video editing skills (Socialive) or willingness to learn within accelerated timeframe
- Proficiency with setting up & owning marketing technology platforms to execute email campaigns (Hubspot, Deal Cloud, etc), Social Media native and paid (LinkedIn Campaign Manager) & digital campaigns as well as proficiency in tracking and optimizing performance through analytics tools & dashboards
- Advanced PowerPoint skills, and the ability to produce convincing and visually appealing presentations from complex materials
- Ability to work within a matrix organization with numerous stakeholders and a global team that is spread out across several offices and time zones (Eastern Australia to Western Europe as well as the US – Denver)
- Passionate, highly motivated with a proven ability to handle high workload and sensitive timelines
What we offer
As a growing firm, we are committed to attracting, developing and retaining the very best talent, by offering a workplace where results are truly recognized and rewarded.
We offer a fantastic opportunity for you to grow.
- Career opportunity in a global, fast-paced and dynamic and client-oriented environment
- Opportunity to learn the business from some of the world’s leading private market specialists
- Competitive salary with performance-related compensation model
- 25 vacation days
- One-month sabbatical after every five years of service
- Lunch stipend
- Fun office and team events, including volunteer opportunities to connect with and help our local communities
www.partnersgroup.com
Please be aware, fraudsters may pose as Partners Group recruiters. All genuine representatives can be identified by a verified sign on their LinkedIn profiles. If you suspect fraud or have doubts, contact us immediately at hr@partnersgroup.com
Job Segment: Channel Marketing, Social Media, Marketing
